Blog

(Image Credit: Gemma MacNaught) Personas can be a great tool to make sure your product and company is user-centered. These fictitious characters are created from data gathered while observing real customers. They are used...

I’m a huge fan of building apps and websites matching the design pixel per pixel. This stems from the fact that I got into development being a designer first. When...

After researching for a customer journey map template and finding various types. I decided to take bits and pieces of each and create my own for my graduate final project....

For our graduate final project we were tasked to work with real world business owners and apply our design management skills; research, identify opportunities and determine future trajectory according to...

For graduation, SCAD had seniors work on a poster highlighting some of the graduate work we did. It was then showcased at the departments graduation gathering for spectators to view....

Had I known then the importance of paper quality, this drawing would have kept its original state for years. The opposite side of 100% Rag Watercolor paper, the Arches brand...

Idea Visualization, taught us how to research and develop presentations to effectively summarize issues with the use of imagery. Here are a few screen captures of my graduate talk on...

Successful design managers need to be able to create the conditions for creative thinking and innovation within an organization composed of a wide variety of professionals, most of whom are...

The goal of this study was to change the way people think about a commodity product, the tire. We had to create a proprietary branded product that would generate higher...

Currently learning methods for rapid visualization of ideas. We have been reading Kurt Hanks, Rapid Viz book. For the next 3 weeks we are to rapidly sketching 10 pages per...